The amount of total counterfeiting globally has reached $1.82 Trillion USD, which includes counterfeiting of all equipment/products from defense equipment’s to counterfeiting of watches. Counterfeiting, piracy and product diversion present significant challenges for brand owners, often on an international scope.
A company’s success increasingly depends on the ability to protect their IP assets and reputation. Counterfeit products – from drinks to electronics to personal care products – often represent an incalculable cost to a client’s reputation, and can result in permanent damage to a brand if not handled properly.
NPIA’s anti-counterfeiting team handles anti-counterfeiting actions across Africa. From demand letters and complaints to search and seizure actions, we work with law enforcement in various jurisdictions, customs authorities, prosecutors, investigators and local regulatory authorities to protect our clients’ brands.
Our areas of experience include:
Strategic Management and Protection of Brands
We work closely with clients to ensure that brand management and enforcement programs are in place before any marks are launched. Our proven and proactive anti-counterfeiting services and countermeasures solutions are designed to assist clients prevent and eliminate counterfeiting.
We legal team offers proactive approaches to help prevent counterfeiting and, in the event it does occur, discover the problem quickly. The team counsels clients on best practices and strategic risk reduction measures for counterfeiting avoidance. This advice includes methods to secure products and packaging against counterfeiters and the development of programs to guard and monitor distribution channels.
Online Enforcement
Counterfeiting is increasingly moving to the online environment, new challenges abound for IP owners. Our team is dedicated to online enforcement of intellectual property rights, and offers cost-effective counterfeit website takedown services. We can also address online counterfeit merchandise enforcement issues, and have a network of counsel worldwide.
Investigations and Seizure of Counterfeit Products
We coordinate investigations in matters relating to the manufacture, sale, and distribution of unauthorized products. Our team has organized investigations and raids that have resulted in the seizure of hundreds of thousands of counterfeit products.
We also develop the necessary evidence to support enforcement of our clients’ rights, and have a successful record of working with law enforcement agencies and investigators around the world.
Working with our network of foreign associates, we can help our clients intercept and restrict the flow of counterfeit goods, as well as pursue the manufacturers and stop counterfeiting at its source.
Whether you are looking to implement a global brand protection program or to just pursue counterfeiters, NPIA can customize a program to meet your business objectives and fit your budget.
Contact us today.
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